“Advertisers want high-impact opportunities to reach their target audiences,” says Rochelle Sanchirico, Spotify global director of SMB marketing.

To show that Spotify offered a better context for connecting with buyers, ad measurement would be critical. Besides being expensive to create, video ads are easily missed on today’s busy websites. When Spotify introduced video ads in 2014, the company knew advertisers might be skeptical of video on a digital audio platform, so it needed proof that the ads reached the right audiences. “We knew that our advertising clients would appreciate the chance to share their visual messages with Spotify listeners in the moments they are looking at the screen.” “Video is a tried-and-true format across digital advertising,” says Katie Oakes, Spotify senior product marketing manager. And those impressions don’t come from just audio ads but video as well-something that might not be top of mind when you think about an audio platform.

I'm not going to wait that long for something like this.With over 200 million listeners on the free, ad-supported service, Spotify’s advertising is surging. There are stories on the web of people waiting a month already with no help. Why can't you reuse a password you've used before? You realize with each reset of someone's password the new password becomes increasingly harder to remember, eh?Īre we going to do this thing here, or is this just hopeless. Here's a tip Spotify, if you don't want to have any type of legitimate support or customer service department, don't make the password selection and reset process such a nuisance. All of this, of course, was in the support ticket I filled out over a week ago. I'm logged in on my pc, I need the password to log into my mobile device.

I've also gotten thru another way to the Sporify password reset page, but on that page you have to enter your current password in order to reset the password you've forgotten. That doesn't work, it says that I logged in using Facebook and that I need to change my password on Facebook to log into Spotify.

Spotify customer service support